{"id":2842,"date":"2013-03-05T18:39:18","date_gmt":"2013-03-05T18:39:18","guid":{"rendered":"http:\/\/sl.governormarley.com\/?p=2842"},"modified":"2013-03-05T18:41:57","modified_gmt":"2013-03-05T18:41:57","slug":"can-resident-made-machinima-be-used-to-promote-second-life","status":"publish","type":"post","link":"https:\/\/sl.governormarley.com\/?p=2842","title":{"rendered":"Can Resident Made Machinima Be Used To Promote Second Life?"},"content":{"rendered":"<p>I recently asked : <a title=\"Can Linden Lab Follow The Draxtor Despres Lead\" href=\"http:\/\/sl.governormarley.com\/?p=2824\" target=\"_blank\">Can Linden Lab Follow The Draxtor Despres Lead?<\/a> In that post I pointed to <a title=\"The Drax Files Episode 1\" href=\"http:\/\/www.youtube.com\/watch?v=Gbu2HN_aY7w\" target=\"_blank\">The Drax Files<\/a> as being a very good example of how to promote Second Life. I also pointed out that Linden Lab may have difficulty in pulling something like this off due to the potential complaints from other residents, although that challenge is not insurmountable.<\/p>\n<p>Now during the last few days a moonwalking Shetland Pony is doing wonders for the promotion of the Three Mobile Network here in the UK:<\/p>\n<p><iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/Ekr05T9Iaio\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p>Now something like that is going to cost an arm and a leg for an advertising agency to produce, but it does point out awfully well how promotion on a platform such as YouTube can make great strides for your product.<\/p>\n<p><!--more--><\/p>\n<p>Now Second Life does have a YouTube channel: <a title=\"Second Life YouTube Channel\" href=\"http:\/\/www.youtube.com\/user\/secondlife\" target=\"_blank\">http:\/\/www.youtube.com\/user\/secondlife<\/a> and it&#8217;s not all quicktips either, there are some decent promos there, so Linden Lab do grasp how useful a concept YouTube is.<\/p>\n<p><iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/r74hkI-JcHY\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p>I have also mentioned how one of the best resources Linden Lab have in promotion of Second Life, are their residents. There&#8217;s a <a title=\"Machinima Forum\" href=\"http:\/\/community.secondlife.com\/t5\/Machinima-Forum\/bd-p\/machinima_forum\" target=\"_blank\">machinima forum<\/a> over on the official forums, this was probably designed for discussions about machinima, but is now often used for residents to post their own machnima. How about if Linden Lab setup a new machinima forum, similar to their <a title=\"Flickr Page\" href=\"http:\/\/www.flickr.com\/groups\/secondlifeofficial\/\" target=\"_blank\">flickr page<\/a>, in which users who post machinima give Linden Lab permission to use said machinima for promotional purposes and allow Linden Lab to feature said machinima on their YouTube channel?<\/p>\n<p>Can you do that sort of thing with YouTube? Whereas it wouldn&#8217;t be as busy as their flickr page, it might help Linden Lab to post some funky new videos related to Second Life. I know that when Linden Lab created their new flickr page to ensure they were getting permission to use submitted photos, not everyone followed them. However if you set these terms and conditions up at the start, it makes it easier for everyone to understand what&#8217;s being asked of them and for everyone to comply.<\/p>\n<p>Machinima of course has extra challenges when compared to snapshots, there are issues with additional material such as soundtracks in the background for a start, but I think there&#8217;s some potential here for Linden Lab to be able to tap into some of the resources residents are creating.<\/p>\n<p><a class=\"twitter-share-button\" href=\"https:\/\/twitter.com\/share\" data-url=\"http:\/\/sl.governormarley.com\/?p=2842\" data-via=\"Ciaran_Laval\">Tweet<\/a><br \/>\n<script type=\"text\/javascript\">\/\/ <![CDATA[\n!function(d,s,id){var js,fjs=d.getElementsByTagName(s)[0];if(!d.getElementById(id)){js=d.createElement(s);js.id=id;js.src=\"\/\/platform.twitter.com\/widgets.js\";fjs.parentNode.insertBefore(js,fjs);}}(document,\"script\",\"twitter-wjs\");\n\/\/ ]]><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I recently asked : Can Linden Lab Follow The Draxtor Despres Lead? In that post I pointed to The Drax Files as being a very good example of how to promote Second Life. I also pointed out that Linden Lab may have difficulty in pulling something like this off due to the potential complaints from &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/sl.governormarley.com\/?p=2842\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Can Resident Made Machinima Be Used To Promote Second Life?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false},"version":2}},"categories":[99,3,17,14],"tags":[19,146,1022,493],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p6rJUK-JQ","jetpack-related-posts":[],"jetpack_likes_enabled":false,"_links":{"self":[{"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=\/wp\/v2\/posts\/2842"}],"collection":[{"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2842"}],"version-history":[{"count":3,"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=\/wp\/v2\/posts\/2842\/revisions"}],"predecessor-version":[{"id":2844,"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=\/wp\/v2\/posts\/2842\/revisions\/2844"}],"wp:attachment":[{"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2842"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=2842"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sl.governormarley.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=2842"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}