Advertising – Ciaran Laval

May 10, 2020May 10, 2020

Kite Co

Recently I met and started to work for Sim and Zaya Chrispson, as a marketing agent. Their umbrella company is Kite Co. Kite Co incorporates a few other businesses as do most umbrella companies.

In this case, the cart came before the horse. Sim started off with 6 Kinds of Wednesday, 6KW is the mainstay of Kite Co. With no inworld store, 6KW is strictly Market Place accessible. Sim started his KiteCo Corporation with this inexpensive but extremely well made full perm textures. If you are a builder and have never taken a look at what 6KW has to offer, you really need to take a look. Please review what you think of them.

Kitemart [K*M] – A Market Place department superstore that houses several product lines and brands owned and/or distributed by Kite Co. and its various divisions. They Include Lily’s Farm-aceuticals, [VBV] Venderful Beverage Vendors, !AF! Angry Ferret, and Slushy. Again no inworld store and is strictly available on the market place

The other companies are as follows.

** Mayday Aviation Lounge ^MAL^ This lounge/bar and its decor are centered around Airplane crashes!

There is an upper deck and a lower deck. This DJ session takes place on the upper deck. The RUNWAY PLANE CRASHES are every 10 minutes. A very unique event to experience.

Mayday proudly carries unique aviation-themed beer, wine, and cigars made by [VBV] Venderful Beverage Vendors. Belly up to the bar and watch, listen, dance, and just relax and have a great time. Drop a notecard and let us know what you think of Mayday.

Elvis Impersonator! Not bad.
Elvis’s gf dancing away
Outside on the runway
Another view from the outside
There are plenty of things to play with. You can color the floor with a crayon
One of my favorite photos

Mayday Aviation Lounge ^MAL^ is a division of Kite Co.

Next we have The Shhh! Silent Movie Theatre. A simply wonderful step back in time. Open 24 hours for your viewing pleasure. A free Inworld silent movie theater experience that pays homage to amazing movies and performers from the silent movie era, including Charlie Chaplin, Harold Lloyd, and Buster Keaton. A fun trip into the fantasy of yesterday! Completely done in black and white. This brings back silent movies and is a wonderful place for a date night.

Then we have Kaleidoscope Eyes Breakfast Cafe. A Beatles themed cafe where you can listen to Beatles music, Experience that “hippie” side of yourself. It is quite amazing! Do you remember the old kaleidoscopes? Visiting this charming venue is like stepping back into the 60s. A free cafe featuring a breakfast buffet. It exclusively hosts Lily’s Farm-aceuticals brand Herbal Teas. It’s decor is based around the song “Lucy in the Sky with Diamonds’ by The Beatles.

Ok, well I have saved my personal favorite until last! RESET Retro Arcade. If you remember Mario Brothers, PacMan, Arcade games. OMG and not only are these cutouts life-size they are so realistic!!! I was, to be honest, STUNNED when I first saw them. All textures were made by Sim Chrispson. A free Inworld Arcade featuring playable 1980’s/1990’s game cabinets and decor.

Kite Co. is a proud corporate sponsor of 􀀆 Salem School Landschulheim
Sim Chrispson teaches Marketing at 1 SLT on Mondays. Join the fun!

There are links to youtube videos in each segment. All very well done and fun to watch! On the lower list are inworld links. Please enjoy!!!

Kite Co. CEO – Sim Chrispson (clydeco)
Kite Co. Vice CEO – Zaya Chrispson (zyritha)
Kite Co. Advertising Agent – Bel Bailey (jezebel.bailey)
Kite Co. Corporate Banker – Lupin Kurdt Kite (poisinc)
Kite Co. Realtor – Rita Kite (ritakite)

Jezebel Bailey

April 1, 2013

Fennux Breedables Advertising Hits Second Life Website

Back on March 12th Linden Lab blogged about advertising on Second Life properties. There has been no further update but the people behind Fennux breedables have managed to take advantage of Google advertising by getting an advert for their product and website onto the Second Life website, well the forums in my case, that’s where I saw the advert.

I’m not sure whether they’re engaged in a general google advertising campaign or whether they’ve targetted the Second Life website for their adverts.

Continue reading “Fennux Breedables Advertising Hits Second Life Website”

February 22, 2013

Just What Is The Beef With Advertising?

Banner advertising on the Second Life website has came in for some fierce criticism, some of the criticism has been constructive and some of it is plain bizarre.

The constructive criticism includes suggestions that premium or concierge members shouldn’t see the adverts once they’re logged in. This isn’t an unusual step, I can recall Livejournal implementing a feature such as this whereby paid members didn’t see the adverts. Livejournal is of course a platform where the users are the content, free or paid, but removing advertising from paid accounts seemed to be a happy compromise.

Another constructive criticism is suggesting that adverts shouldn’t appear on the dashboard and there’s some merit to this too, it’s better to keep the advertising away from areas where people want to feel secure in their dealings, even if there are no security implications.

However some of the criticism is plain odd. I usually turn off signatures on the Second Life forums, but I turned them on today and lo’ and behold some of the people complaining about banner advertising, have adverts for their products or services in their signatures, do they realise this? Do they realise they are criticising advertising whilst advertising?

Now signatures are easy to turn off, but you can get applications that will block advertising too and they aren’t too tricky to install. I’m left pondering that the issue isn’t advertising in itself, it’s the kind of advertising that’s at the heart of the matter.

Everytime I login to Second Life I see adverts, message of the day, destinations, events, they are all advertising, but they are relevant to the Second Life service and I think that may be where people feel these banner adverts on the website cross the line.

Continue reading “Just What Is The Beef With Advertising?”

February 20, 2013

Linden Lab Appear To Be Embracing Google Adsense

I noticed a thread on the official forum: Banner ads on SecondLife.com. I hadn’t noticed the banner ads, so I went back to some of the main pages such as the destination guide and then logged out and in and observed that there are indeed banner ads, I tried to grab a screenshot but it’s hard to make out:

Now these adverts look like Google Adsense to me, indeed I saw one down the side for Linden Lab’s Patterns. I think a move such as this is long overdue to be honest, Linden Lab should be looking to monetise their website and as it stands it’s not too intrusive, but have they actually thought this through and blocked some advertisers? Otherwise some of us will see IMVU adverts there!

Continue reading “Linden Lab Appear To Be Embracing Google Adsense”

November 2, 2012November 2, 2012

The Problem Of PG Guidelines

There are a couple of issues doing the rounds at the moment, which initially seem unrelated but at the heart of them there is a link, well I’m going to link them anyway!

The first issue is the Star Trek CBS Copyright infringement thread. The thread has some interesting commentary, in particular on page 4 where KellyO Mayo suggests Linden Lab come to an arrangement with CBS and introduce a system that pays a percentage of sales to a CBS account in return for allowing Star Trek items to be sold on the grid.

Edie Shoreland gives the idea short shrift and suggests it should be residents who negotiate any such deals.

Both of them make good points, but really, there should be room for both arrangements, the glaring problem for a Linden Lab initiative is that the grid is not PG only and many brands get the heebie jeebies about being associated with any sort of image of a female nipple, although they’re happy as Larry to see their brands being perused on beaches in hotter climates where there are female nipples aplenty. I won’t get into a rant on the silliness of this but it does tie in with another issue, the IHeartSL fashion feed has gone PG according to reports, including a report over at New World Notes by Iris Ophelia.

One of the suggested reasons for the IheartSL change of heart …. oh dear… oh where was I, oh yes, one of the suggested reasons for the change of policy is that IheartSl runs Google Adsense and the guidelines for participating are basically that your site should be PG. Which links in with the issue of whether Linden Lab would be able to gain traction with brand partnerships whilst large parts of the grid are not PG.

Continue reading “The Problem Of PG Guidelines”